Desig & Art direction

hi, I’m hugo

I’m a Copenhagen based designer and art director with a flair for stories, big and small.

Check some selected work bellow.


{1.} Tame Brand    {1.} Tame Brand  

  {1.} Tame Brand    {1.} Tame Brand  

 
︎ BRANDING
︎ GRAPHIC DESIGN

Brand identity for event tech startup Tame.

@ TAME / 2019








{2.} Nordic Creatives    {2.} Nordic Creatives  

  {2.} Nordic Creatives    {2.} Nordic Creatives  

 
︎ LOGO DESIGN
︎ ICON DESIGN

Logo and icon desig for creative platform.

@ TAME / 2018







{3.} So Far So Good    {3.} So Far So Good  

  {3.} So Far So Good    {3.} So Far So Good  

 
︎ BRANDING
︎ GRAPHIC DESIGN

Brand identity for coworking space.

@ TAME / 2018







{4.} CPH Wolves RFC    {4.} CPH Wolves RFC  

  {4.} CPH Wolves RFC    {4.} CPH Wolves RFC  

 
︎ SOCIAL MEDIA
︎ GRAPHIC DESIGN

Graphic identity and social media content for CPH’s inclusive rugby team WOLVES RFC.

@ INDEPENDENT / 2020







{5.} Tame Webdesign    {5.} Tame Webdesign  

  {5.} Tame Webdesign    {5.} Tame Webdesign  

 
︎ WEBDESIGN

Design direction explored for Tame’s website.

@ TAME / 2018








{6.} Tame Illustrations    {6.} Tame Illustrations  

  {6.} Tame Illustrations    {6.} Tame Illustrations  

 
︎ ILLUSTRATION

Cute and friendly illustration style developed for tame.

@ TAME / 2018-2019

See project >






{7.} Absolute Will    {7.} Absolute Will  

  {7.} Absolute Will    {7.} Absolute Will  

 
︎ ART DIRECTION
︎ ADVERTISING
︎ CONTENT

Multi-channel pharma campaign for Kimberly-Clark’s child brand Plenitud.



See project >





{8.} Oreo McFlurry    {8.} Oreo McFlurry  

  {8.} Oreo McFlurry    {8.} Oreo McFlurry  

 
︎ ART DIRECTION
︎ ADVERTISING
︎ SOCIAL MEDIA

Teaser social media campaign for the lunch of Oreo McFlurry in Brazil.

@ LOV/DENTSU / 2015

See project >






{9.} Pride Trip    {9.} Pride Trip  

  {9.} Pride Trip    {9.} Pride Trip  

 
︎ GRAPHIC DESIGN

Posters for Expedia during 2017 Pride campaign in Brazil.

@ VMLY&R / 2017

See project >






{10.}Team Picture    {10.}Team Picture  

  {10.}Team Picture    {10.}Team Picture  

 
︎ ART DIRECTION

Tame’s 2018 team picture.

@ TAME / 2018

See project >






{11.}Netflix Luke Cage    {11.}Netflix Luke Cage  

  {11.}Netflix Luke Cage    {11.}Netflix Luke Cage  

 
︎ ART DIRECTION
︎ INTERACTIVE
︎ CONTENT

Interactive NYC city map developed for the launch of Netflix series Luke Cage.

@ VMLY&R / 2017

See project >






{12.}Nespresso Recipe    {12.}Nespresso Recipe Cage  

  {12.}Nespresso Recipe    {12.}Nespresso Recipe  

 
︎ ART DIRECTION
︎ SOCIAL MEDIA
︎ CONTENT

Video identity for Nespresso’s recipe

@ VMLY&R / 2017

See project >






{13.}Kotex Content Videos    {13.}Kotex Content Videos  

  {13.}Kotex Content Videos    {13.}Kotex Content Videos  

 
︎ ART DIRECTION
︎ SOCIAL MEDIA
︎ CONTENT

Content instructional

@ VMLY&R / 2017

See project >






{14.}Netflix Girlboss    {14.}Netflix Girlboss  

  {14.}Netflix Girlboss    {14.}Netflix Girlboss 

 
︎ ART DIRECTION
︎ SOCIAL MEDIA
︎ CONTENT

Hotsite and fashion photo session for Netflix’s series Girlboss.

@ VMLY&R / 2017

See project >